We were honored and happy to have a chance to work together with a TaTaTu team led by a prolific Hollywood producer Andrea Iervolino, creating the UX/UI, Website & App design for the 3rd biggest ICU investment worldwide.
TaTaTu is a revolutionary entertainment platform that incentivizes content consumption by offering digital tokens for views generated both by users and by their friends. The token is a currency to reward users and allow advertisers to pay for advertising on the platform.
Thanks to the blockchain, users worldwide are finally rewarded for their social media activity in a transparent and decentralized way – earning tokens to watch movies and other content for free and receiving additional tokens from the movies and the content consumed by their friends.
Matbold team created a new UX/UI, Website, and App design. The biggest challenge was to visually connect and, at the same time, divide several different platform areas – social, trading, and entertainment, and to develop a user experience for each one of them. The platform gained an engaging and easy-to-use interface attractive to a global target audience. Clear User Interface concept and user-focused design, together with the great vision of TaTaTu founder and his team make this social media experience trendsetting and unique “Entertainment with reward”. The Website and App have a thoughtful, intuitive interface that allows users to easily reach and follow any content and view their account, rewards, and transactions at any point.